It’s not that easy to find SEO services that provide a good balance of experience and affordability. So, how does The Leaning Tree Digital make this happen? Let’s start with over a decade of perfecting the art; merging a diversified set of marketing and IT skills. When you work with The Leaning Tree Digital, you’ll gain access to a powerhouse of SEO services that focus on “free” organic search results. Each client relationship begins with a needs analysis and audit. A step-by-step plan is presented to demonstrate short-term “quick wins,” and longer-term more competitive goals. You can decide how far you want to go. The best part is the truly affordable SEO solutions that can fit nearly any small business budget. Choose to make the Leaning Tree your sole SEO project lead or as an intigral part of your existing team. Build your digital team. In either capacity; gain access to top-notch services to appear higher in search engine results. The Leaning Tree Digital is your source for SEO solutions that are affordable, flexible, and proven.
Search optimization, (SEO), is a multi-faceted endeavor including both on-site and off-site tactics. Combined, all efforts aim to improve how your website or Google Business Profile appears in search results pages. The higher your business is listed, the bigger the impact will be.
Establish a cohesive brand, powerful niche & overall competitive advantage. SEO should maximize impressions, build traffic, and turn clicks into clients. Done correctly, it will address many touchpoints a customer visits along their online journey
Optimization of Organic (Free) is the ultimate goal of SEO. More people chose to click on natural search results & these visitors are typically more qualified leads as well. It’s good to know that your business doesn’t have to rely on paid ads to generate new business.
Servicing the Metro-Milwaukee Wisconsin area & far beyond (of course!)
Reach out to Leaning Tree Digital today to discuss Affordable SEO strategies for your business.
To be seen and pursued by your target audience, isn’t that what every business desires? Search engine results are the biggest way to achieve this goal, but there are many misconceptions about how to get there. A well performing website will be critical towards achieving your search engine visibility goals. Because a website can quickly become outdated, inoperable, or irrelevant, it must #1 be setup correctly, #2 contain excellent content, and #3 be maintenanced.
- A common misconception is that a web developer is an SEO expert. If you didn’t have an SEO person working on the launch of your new website, it is not likely going to be optimized for SEO. (A simple Yoast plugin isn’t the answer either.) It’s never too late to get your website up to par. Ask for an audit to find out how it is performing, and where the best opportunities are for improvement. Website analysis, (audits) are often tax-deductable. So, what are you waiting for?
- Maybe the biggest misconception has to do with website content. Content is more than a bunch of words that describe your business services and products. There is a clear brand and fully integrated content strategy behind every successful website. Just like the nuts and bolts of your website, content also needs maintenance and refresh. Google loves to share fresh, and relevant content that aligns with what people are searching for. You are the expert in your field, and know your business well. Equally so, an SEO content expert knows how to take information related to your business, and your audience, and ensure that shows up in search results.
- Lastly, experts agree that website maintenance is a must. It’s wishful thinking that your developer is going to keep your website maintenanced after publication. To ensure that your website is worthy of top SERP’s, (search engine results pages), you’ll need a dedicated SEO person; someone who stays on top of algorithm changes and Google Best Practices. Sure, you can get by with the same website for years, but at a cost. Lost profit! Team up The Leaning Tree with your developer to achieve more ambitious goals. Or, if you’re an agency who needs some extra “hands-on-deck,” let’s talk about a white label partnership.
Now that we have covered the importance of organic search results, it’s time to to break down the different types of SEO. There are four (4) main types, and they often get confused. Below, I list them in order of importance.
- Technical SEO
- On-Page Content SEO
- Off-Site SEO
It’s equally important to achieve a search engine-friendly website as it is a user-friendly one. For both to function at an optimal level, certain things will need to be addressed on a regular basis. This is why so many SEO professionals offer on-going maintenance or content focused services to optimize each type of search engine optimization.
If you’re running a business, search engine optimization will be too mulit-faceted and time-intensive to do on your own. To ensure that you obtain the traffic necessary to turn “clicks into clients or customers,” invest in search engine optimization. To keep costs down, consider outsourcing SEO with a freelancer. (Remote services are very accessible, efficient AND effective.) More than ever, top-notch professionals offer their services from a convenient remote location. Look for highly skilled professionals who are trustworthy, experienced, and flexible to your needs. The Leaning Tree Digital is an excellent source for most everything related to organic SEO including technical elements, content, web maintenance, and the management of many other related services. (Such as Google Business Profile.) Performance analytics, web developer tools and industry standard softwares are part of every customized strategy. Easily integrate Leaning Tree SEO services into your current situation. Turn clicks into clients!