Google established mobile-first indexing because there was a shift happening between desktop and mobile search activity. Today, mobile devices account for most organic search engine visits, and no surprise, most of them are on Google. To improve rankings in local search results, there are strategies that involve multiple moving parts. Many of those strategies involve …
COVID-19 was a great reminder about how important people are, and the value of working together to solve problems. Teams that are on the same page, sharing common goals and aspirations… just get more done. We also know that a strong team is made up of people who have each other’s backs. Qualified and talented …
Google has billions of searches per day and nearly half of them are local. That’s precisely why local search optimization for Google Maps is so important. The top three organic results in Google Maps are called “the local pack.” These are by far the most valuable positions for any local business with a physical location. …
Search engine optimization, (SEO), is super important to the business. So, who wouldn’t want to befriend the giant search engine Google? For those of us looking to keep up with algorithm updates and aiming to get on Google’s good side – we have a plethora of resources and tools to tap into. But, the tools …
Methods of artificial intelligence that assist with creative writing have been available for decades. Whether you know it or not, content specialists have been using them. The emergence of ChatGPT and upcoming breakthroughs like Google’s Sparrow are creating a flurry of responses. As a result, the AI conversation has been amped up across every industry. …
Organic simply means “non-paid” and “natural” search results. The term can apply to local searches, such as in Google Maps. It can also apply to National searches, such as on Google or Bing. In any scenario, organic search results are never paid for. The search engine has algorithms that, along with your website’s SEO and …
Programming Behind A Website Page Pages on a website have two sides, the side that visitors see and read, and the side that search engines see and read. What search engines see is sometimes referred to as the “back end.” The back end of a website holds the basic foundation programming, otherwise called the “source …
Researching Ideas For Website Content Your website’s “bread and butter” pages are typically the most profitable, and therefore, the most important pages on your website. Because you know your business best, coming up with the content for these pages is natural. But these pages can’t possibly do all the heavy lifting. The supporting pages should …
XML Sitemaps Help Search Engines Find Your Site One of the most basic and easiest things you can do to improve organic SEO is to help search engines find and navigate your website. An XML sitemap is one action that helps to achieve this goal. The navigation panel of your website helps human users understand …
Sooner or later every business is confronted with planning a new website and hiring the right team. The process can be especially agonizing for business owners who already have their hands full. Don’t fret! The more information you have about the process and who to hire, the more effective you’ll be in decision-making. This article …
