Google established mobile-first indexing because there was a shift happening between desktop and mobile search activity. Today, mobile devices account for most organic search engine visits, and no surprise, most of them are on Google. To improve rankings in local search results, there are strategies that involve multiple moving parts. Many of those strategies involve …
Citations, directories, local listings, review sites, and social media platforms are considered “off-site” signals. (Also referred to as “off-page” signals for SEO.) These signals are where customers and potential clients determine the credibility and relevance of a business. Search engines like Google also pay attention to them. Example Of How Signals Overlap An off-site citation …
